PubMatic allows you to rise up to 90% your blog revenues. The main goal for online publishers - revenueing from their own blog by affiliations and pay-per-click programs - has always been the one of selecting the best program to affiliate to in order to guarantee the highest CPC value (cost-per-click). [...more]
AdsBlackList is back! It helps publishers to filter low cost per click Ads and Advertiser to optimise the investments with minimal effort.
AdsBlackList can be used to optimise pay-per-click affiliate programs: it helps publishers to filter LCPC from AdSense, Yahoo Publisher Network and Chitika eMiniMalls. [...more]
Most publishers have complained about an accentuated drop in Adsense revenues, which has led them to begin a desperate search for alternative traffic monetization systems (affiliates, link building circuits, pay per action, etc.).
Actually, whoever invests on online advertising, especially on pay-per-click programs such as Adwords, knows pretty well that this drop might be connected to the world economical crisis and understands the reasons why the clicks have paid less and less (not considering willingly other factors as smartpricing). [...more]
Affiliate programs pay-per-lead or pay-per-sell kind pay when the click is converted into a register/action/sale and, generally, they're snubbed by most bloggers who tend to use only Adsense contextual branding.
They could, however, constitute a valuable alternative and create a second leg to stand on in order to avoid depending on one source only.
But, let's speak clearly: banners and graphic ads can't compete with contextual ads on blogs, unless... [...more]