PubMatic allows you to rise up to 90% your blog revenues. The main goal for online publishers - revenueing from their own blog by affiliations and pay-per-click programs - has always been the one of selecting the best program to affiliate to in order to guarantee the highest CPC value (cost-per-click). [...more]
FoolDNS is an Italian startup that protect users from tracking operations performed by large advertising networks. In a few words, it removes banners, ads and any kind of advertising from websites that you visit. From the official website: FoolDNS is a private DNS service focusing on user's privacy protection... Each time you access a webpage, or a banner appears, your navigation logs becomes visible to the website that you visit and to the advertising network that provide the ads on that page [...more]
Clickable is a great management platform for online advertising. It allows you to manage all your campaigns on Google, Yahoo! and MSN from only one interface.
The version 2.0 has been recently launched and it allows the bulk-editing for key-words relative to several active campaigns on AdWords and friendly systems. In few words, it allows you to research, change and manage all passwords relative to the campaigns from several advertising platforms. [...more]
AdsBlackList is back! It helps publishers to filter low cost per click Ads and Advertiser to optimise the investments with minimal effort.
AdsBlackList can be used to optimise pay-per-click affiliate programs: it helps publishers to filter LCPC from AdSense, Yahoo Publisher Network and Chitika eMiniMalls. [...more]
Most publishers have complained about an accentuated drop in Adsense revenues, which has led them to begin a desperate search for alternative traffic monetization systems (affiliates, link building circuits, pay per action, etc.).
Actually, whoever invests on online advertising, especially on pay-per-click programs such as Adwords, knows pretty well that this drop might be connected to the world economical crisis and understands the reasons why the clicks have paid less and less (not considering willingly other factors as smartpricing). [...more]